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Welcome to ExecutiveWebmasters.Com
One-Stop Online Resources & Informations Centre,
Website, Blog, Links Directory, Comprehensive Reference Guide,
Online Communities & Discussion Forums, And Portal For
"Executive Webmasters".
i-Marketing (Internet Marketing) Management, Coordination,
Facilitation, Implementation & Strategies.
As of today, in the dawn of the 21st century (C21),
we have to accept the fact that
Internet Marketing
has indeed become a very important part of the
Marketing
Communications of any company, and of course the overall
Marketing Management
activities.
As early as in the beginning of the internet back in the 1990s,
many companies have understood and
"embraced" (albeit reluctantly) this change in the horizon of "Marketing".
These companies with foresights and the courage and commitment to act upon
the powerful new medium of internet, would have reaped much
benefits (and of course profits) from this new and powerful tool of
Marketing.
And when it comes to
"Internet Marketing",
the most important person on top of the webmasters, programmers and
systems administrators, will of course be the
"EXECUTIVE WEBMASTER".
The
"EXECUTIVE WEBMASTERs"
are the professionals most important to ensure the effectiveness and success of the
overall Internet Marketing
activities, strategies and efforts of a company.
While leading, coordinating
and supervising the team/s of webmasters, programmers, graphics designers,
systems administrators, etc., the
"EXECUTIVE WEBMASTER"
must ensure the smooth operations of the company's
overall online marketing strategies, webhostings, domain name registrations,
homepage designings, contents creations,
search engines registrations and optimisations (seo), etc.
On top of setting up and managing the websites of an organisation,
it is also the full responsibility
and expertise of the
"EXECUTIVE WEBMASTER"
to ensure that a company can effectively and successfully maximise its
website/s to achieve its
Internet Marketing
objectives.
The
ExecutiveWebmasters.Com
website is all about
"EXECUTIVE WEBMASTERS"
and
"Internet Marketing".
We will tell you about how the first official
Executive Webmaster
was born out of necessity back in the year 1997.
We will also tell you why your neighbour's 7-year old son can build a website
for you for a mere US$50
and he can even call himself a webmaster or webdesigner
but he can never call himself an Executive Webmaster (but of course
if he is threatening to behead your cat or get his dog to poo all over your
garden, then you SHOULD go ahead and call him that hehe ... heck! I might
even go as far as calling him the "Chief Executive Webmaster" or
"Chief Webmastering Officer" ... hehe).
If you are curious to know why out of the almost 1,200,000
(Yep, 1.2 Millions) webmasters (professionals and amateurs) worldwide,
less than 5% (60,000) ever will eventually reach the level and
professional expertise of the elite
Executive Webmasters.
And you will finally see and understand why an
Executive Webmaster
is so valuable, in demand and sought after ... because
Executive Webmasters
are so rare!!!
Definitions of A "Webmaster" ("Web-master")
Webmaster n. a person who creates
(does the designing and programming of) a website.
Most of the time, the person is in-charge of a team of professionals behind the
creation of a website, including graphic designers and programmers.
Webmaster n. person who manages a website;
mediator between web authors and system administrator - ensures that applicable
standards such as HTML validity and link liveness are met, optimises the web
architecture for navigability, takes editorial responsibility for the content,
quality and style of the site; finds, creates and installs tools to create web
content and check consistency; develops and enforces the house style; liaises with
graphic artists; provides first level user support.
Definition of An "Executive Webmaster" ("Exec Webmaster")
Definition of an
"Executive Webmaster"
by
AwesomeLife.Com FREE
Internet Marketing Resources":
The "executive" overall in-charge of the
"Internet Marketing"
activities of a company.
This executive works hand-in-hand with the "webmasters",
and the head of the
Marketing department,
to study, analyse, plan, implement and co-ordinate the most suitable strategies
and activities to produce the best results for specific objectives,
through the internet.
In many organisations, the
"Executive Webmaster"
is most probably a senior manager or middle-level manager (or officer)
with sufficient managerial and supervisory powers to coordinate inter-department
cooperations and activities. An
"Executive Webmaster"
must be well-versed in
"Marketing Management",
"Marketing Communications"
and also "Information Technology". Therefore, most probably, the
"Executive Webmaster"
is either an IT-savvy Marketing person or a
Marketing-savvy
IT person.
Definition of "Internet Marketing" ("i-Marketing" or "Online Marketing")
Internet Marketing (Cyber-Marketing) is:
"Carefully planned and sustained efforts at promoting a company / organisation,
its products and/or services, through the internet,
using the most practical, effective and up-to-date strategies.
It is the sum total online marketing mix maximising
and leveraging the world wide web (www) for the benefit of a company,
its products and/or services."
Internet Marketing Has Become An Important Part Of
Marketing Management
Whether we like it or now, we have to recognise and accept the fact that
the internet has become a very important communication channel
for business and life in general.
One way or another, no company should ignore the importance
of the internet as an effective form of marketing media.
More and more companies are embracing and maximising
"internet marketing" as a very crucial part of the overall marketing
strategies and management.
Effective Internet Marketing
In order for a website to be truely effective in achieving its
"internet marketing" target, first of all, the content is very important.
In fact, everyone knows that "content is king". Yes, quality content
can ensure the success of a website.
Next, the reliability of the webhosting server is crucial. If a website is
always down or not accessible, then it will not be effective at all.
Also very important is the simple design of the overall website,
that is neat and loads fast.
At the same time, a website must be easily found by the right people.
Last but not least, a good domain name that is short, meaningful
and easy to remember. A ".com" domain name is the best choice.
The second best choices will be ".net" or ".org".
The next best choices will be ".info" or ".biz".
On the other hand, country TLDomains such as ".com.my" or ".com.sg" are
also alternatives worth considering. Any investment in a good domain name
will be worthwhile and pays for itself
eventually when the necessary awareness is created successfully on the WWW
about a company's website and its products / services.
Thank you for dropping by. We hope you have found the information you are looking for.
Should you require further assistance, please do not hesitate to email us. Thank you.
best regards,
ExecutiveWebmasters.Com One-Stop
Online Resources & Informations Centre,
Website, Blog, Links Directory,
Comprehensive Reference Guide, Online Communities & Portal
For EXECUTIVE WEBMASTERS On
i-Marketing (Internet Marketing) Management, Coordination, Facilitation & Implementation
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